Designers Alessandra Roveda

Born in Milan, April 21, 1978, Alessandra's early years were influenced by advertising, fashion and design. Studying Industrial Design at the Politecnico di Milano, she spent a year at the University of Art and Design in Exeter England. She now lives and works between Rome and Milan, dividing her time between crochet and cinema.

“I have knitted since when I was a child. Crochet is a craft. An art. A language. The world around me is a playground to be filled with magical beings where a new lease of life is given to forgotten objects. I can give new meanings and life to everything sorrounds me. Everything.”